Lead Marketing Manager & MM Health &Wellness/ New Business Development

OBJECTIVE AND CONTEXT OF THE JOB

• Functional leader of marketing team and member of the Management Team
• Overall responsibility for assigned product category market performance.
• Responsible for local marketing plan, activities and product introductions.
• Represent the respective Business Unit within the country.
• Responsible for A&P budget, financial results, planning, stock management, portfolio and pricing.

KEY AREAS OF RESPONSIBILITY:

• Represent marketing function in management team
• Be sparring partner for sales manager and other functions
• Responsible for marketing excellence and competencies
• Alignment of marketing plans and activities
• Coordinating of cross category activities and budget
• Responsible for new business development (online, L&I, pharmacy/ drugstore)
• Accountable for the 4P’s of the marketing plan in the country and Market Introduction Process
• Define, create, execute local advertising & promotions in cooperation with trade marketing and sales
• Financial forecasting (Annual Operating Plan/Rolling Forecast) and progress review with focus integral margin, PPWF and prices based on Sub Cluster strategy
• Review the business against (marketing) objectives, seeks, define and implement corrective actions in cooperation with sub-cluster marketing
• Acts as a link between sales team and sub-cluster marketing community, deploys efficient product info and trainig
• Support other key functions and work with Sales team in achieving the business objectives / focus on sales
• Formulate feedback to Sub-cluster marketing team on future business requirements based on shopper, retail and competitor insights
• Supports quantitative, weighted and qualitative presence in KA/channels
• Manage local x-BU activities
• Initiate and manage local partnerships (where applicable)
• Fulfill other tasks and duties on ad-hoc basis if required

MAIN REQUIREMENTS TO A SUCCESSFUL CANDIDATE:

• Min 5 years of experience in Marketing & Sales area
• University level with Business / Strategic Marketing direction
• Preferable background in FMCG or ERT retail, sales experience
• Excellent marketing skills and experience
• Strong leadership competencies
• Excellent negotiation & communication skills
• Entrepreneurial drive for growth
• Ability to manage problem solving
• Fluent in English, both written and spoken

WE OFFER:

• Interesting and challenging job;
• Opportunieties for growth and development;
• Competitive salary;
• Compensation pack;
• Fantastic team to work with!