Nestle Group, worldwide leader in Food and Beverage industry, successfully working and developing on the territory of Ukraine, is seeking a specialist on the position Brand Manager in Kiev.
Main Purpose of Job:
Timely execution of the established tasks; taking measures in order to ensure correctness in the course of making reports.
Main Responsibilities:
- To provide appropriate input at group, category and individual brand level into the commercial and category planning process to achieve brand visions and commercial objectives
- Develop marketing plans, which generate value growth of our products in Ukraine defined in OPL & MBS objectives
- Develop adequate marketing-mix tactics and strategies in order to reach the brand objectives.
- Contribute to the development and implementation of appropriate communication strategies, and manage the communication development process
- Gain knowledge of the consumers, the customer, the competition, the trade structure of the Company and use it for developing strategies and commercial plans
Required Qualifications and Experience:
- Completed or basis higher education in the relevant sphere (master, specialist or bachelor)
- Experience of work in the sphere of marketing - no less than 3 years
- Communicability
- High level of PC skills.
- Good analytical skills.
- Driving licence
Skills and Knowledge:
- Мarketing theory and practice
- Мethods of research and analysis in the sphere of marketing (industrial, commercial, sales, advertising, price strategies etc.)
- Мethods of demand forecasting and modelling, methods of formation of competitive assortment of products, methods of calculation of optimum sales volumes
- Рrocedure of pricing, development of price strategy
- Мethods and channels of the product advertising
- Вasics of management
- Вasics of labour legislation
Additional requirements
- Insistence
- Ability to convince
- Responsibility for results of work
- Flexibility
- Readiness to study